25A – What’s Next?

Existing Market:

The existing market is current travelers that use airlines to travel to South America and destinations nearby. This includes leisure travelers that wish to explore South America or Latin Americans that wish to visit and tour the country.

Interview #1: Female Traveler 26 years old
I believe the idea of Blankenese airlines is an overall good idea but it is also a premature business concept, more thought and planning must go on in order for it to make it work. I believe that you can create a loyal customer base as there clearly is a lot of unsatisfied people now.

Interview #2: Male Traveler 31 years old
I like the idea but I have a hard time imagining that the concept will work in the long term. Also, I see that the huge upfront cost of investment is so large that might be an issue when trying to get people behind this business idea and invest in it.

Interview #3: Male Traveler 55 years old
The airline industry is extremely difficult and predatory. I would have to see more research and more information if I see a tangible opportunity for Blankenese Airlines. But I do agree that there is an unsatisfied portion of the population and that is always something you can exploit on.

Reflection: I see that all the interviewees have strong points. I must look more into the details if the company would be successful or not first.

New Market:

I see that the new market could be the possible mergers in the long run for the company, there are many small airlines that could help us tremendously to start building a strong network and partnerships along and creating safe competition.

Interview #1: Male Student 20 years old
I see how you can eventually lead to mergers and acquisitions after you have already started the company I believe that this will be the pinnacle of the story of Blankenese if it actually ends up being successful.

Interview #2: Female Professional 42 years old
I think that when a company starts acquiring new things it means that the company is performing tremendously and the numbers are incredible. Thus, if you can do it and people suggest acquiring business it might be beneficial for the airline.

Interview #3: Male Professional 62 years old
A company must focus more on their own at the beginning, I see that some companies that try to grow too fast end up failing because somewhere along the line, the business fails or it does not perform as people would like and creates a lot of discontent people.

Reflection: the idea of mergers and acquisitons it was just a random idea for this example, I obviously don't think that far ahead but it would be interesting to see it work out in the future.

Comments

  1. szhiiizApril 8, 2019 at 12:15 PM

    Hey, I immensely enjoyed reading your blog. You have done every requirement that the professor assigned. From your blog, I can tell you have spent the time and the effort on your blog, and you have researched the market. We have come in a long way; our business idea is getting mature, and we are planning it out. Hopefully, we get to let this idea becomes real.

    ReplyDelete
  2. JohnApril 8, 2019 at 3:00 PM

    Hi Mario,
    The layout of this post makes it a great read. I really like how diverse your interviews were on both the current market and on the new market. I like how far ahead you are thinking even if it is just for fun. Hopefully, if you are passionate about this idea, you can have it take off. Good luck!

    ReplyDelete
  3. Sarah CorreaApril 8, 2019 at 9:51 PM

    Hey Mario,

    I like how this blog post was an easy read because you said what you needed to say but you kept it concise. You paraphrased the most important quotes you got from your interviewees. I also like the fact that you added ages because maturity levels are important things to consider. Additionally, you mentioned that you know you could use more details to get your product perfect.

    ReplyDelete

Post a Comment

Popular posts from this blog

11A - IDEA NAPKIN NO. 1

1)     Me:  Mario Paredes was born in Chile in 1995. After moving to the US at age 12, from Chile he has grown a lot and learned a lot. He lived one year in Germany, where he learned the German language. He now speaks fluently three languages: Spanish, English and German. Other than that, his skills are pretty much the same of an average University of Florida student. He is very good at finding good deals and purchasing good at a low price. He has had the opportunity to travel a lot on his own, where it has lead him to grow a lot as a person, throughout different experiences abroad. He does not enjoy being in his comfort zone as he feels sometimes that drags him down so he needs to be constantly looking for new upcoming challenges. By having traveled so much, and speaking different languages he has been able to detect flaws on international travel. Bringing this experience to create a new airline that starts operating within the Latin American market and especiall...
Read more

8A - SOLVING THE PROBLEM

Opportunity: I see a huge opportunity because there is an important a huge market that is not satisfied. Either people that are deal hunters like me and search for good deals to travel or professionals or people who rather spend that extra money and travel not necessarily more luxurious but have a more pleasant and comfortable flight. As we saw people that are interested right now in traveling are aware of this issue, yet nobody has really stepped up to do something about it. Obviously, this idea is not something I am committed to 100% but I do see an opportunity for a market that is hot having their wishes fulfilled. Service to be offered: My implementation would be to create an airline that competes with the current airlines that travel to South America. I am not sure now after the interviews if the low-cost or high-end airline is a better idea, this would have to go under extensive research in order to find which one would become more successful. But I pretend to offer services ...
Read more

29A – VENTURE CONCEPT NO. 2

Image
Venture: Blankenese Airlines Opportunity: I see an opportunity in opening a new airline that is top in the airline industry. We want to serve Latin American cities that are often ignored. We want to offer a good service where the comfort of our clients and travelers is the most important feature. We want to provide our customers with a good array of inflight entertainment, new and top of the line aircraft, high-quality food and service, hassle-free booking and wiggle room for luggage and carry on. Innovation: We see that people are becoming more unhappy with the flying and traveling experience. We want to restore this concept by providing something never offered before. It seems now that traveling is more complicated than ever when in reality it should be a lot more simple, exactly how it was years ago. We will make a profit without the airline mainly due to the use of airplanes that are extremely self-sufficient and the operating costs are not too much. We will also charge mo...
Read more